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Seller Sessions Amazon FBA and Private Label

Seller Sessions Seller Sessions is the world's first dedicated marketing show for Amazon FBA and Private Label sellers. No need to pay for expensive courses or overpriced Masterminds. Every week we dive into tactics and techniques that are actionable and delivered in bite sized chunks; FOR FREE!    

Oct 15, 2026

Danny McMillan reveals 10 hidden costs of automation for Amazon sellers: upkeep, stacked failures and lost judgment, plus a simple equation for true benefit. 

Automation looks like a pure time saver for Amazon sellers, but Danny McMillan explains why the true cost of automating your business is higher than most brand...


Oct 7, 2026

Adam can't make it this week, so Danny takes the Broadmatch show solo with a method for anyone buried under a long list of problems. It started when a friend who uses Claude heavily could not see the wood for the trees: a hundred issues, each needing its own fix, and no way to review them all.

Perplexity gave the...


Oct 2, 2026

Danny McMillan and Ritu Java cover AI remote control, token-saving skills and burnout resets so you can step away from the desk and keep projects moving. 

Ritu Java is back for the monthly Go With The Flow show, fresh from Accelerate and a lot of conversations about how fast AI adoption is moving. Her problem will sound...


Sep 16, 2026

Danny McMillan and Shubhash unpack the Fable 5.1 vs Astra debate, the six-stage AI harness, and why your folder structure is the real cost lever.


Shubhash joins from his new home in Dubai to dig into the two biggest AI releases of the fortnight, Fable 5.1 and Astra, dropped within 72 hours of each other. Instead of...


Sep 9, 2026

 Danny McMillan and Sim on model switching, OpenRouter cost hacks and whether AI spend for Amazon teams is actually worth it.

A quick solo show this week — Dorian's out sick, Matt's unavailable, so it's just Danny and Sim covering how to control AI spend without gutting output.

Sim walks through the real cost pressure...