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Seller Sessions Amazon FBA and Private Label

Seller Sessions

Seller Sessions is the world's first dedicated marketing show for Amazon FBA and Private Label sellers. No need to pay for expensive courses or overpriced Masterminds. Every week we dive into tactics and techniques that are actionable and delivered in bite sized chunks; FOR FREE!


Nov 24, 2017

A seller since 2014, Liran shares his experience on how to hack lightning deals for your amazon fba products. His insights on the algorithm and the best ways to increase your chances and success with lightning deals.

What products work best with Lightning deals?

  • More of a general mass appeal product as more customers for them
  • Seasonal timing is also important (snow shovel in August may not sell well on a lightning deal)

Avoid certain products

  • Spinners cannot be used on Lightning Deals
  • Anything with safety issues should not be used

Optimising your time of day

  • At night is no good
  • Have 2-3 windows open and hit the confirm button one after the other to get the time slot you want
  • A decent time for west cost 12:00 and good time for east coast 15:00
  • Anytime during day and evening is pretty good

Multiple Lightning Deals

  • Is it worth doing one after the other?
  • If you have the KEEPA chrome extension – it gives you data on ASINs
  • Shows a dot to show when someone runs a lightning deal – Liran noticed a seller had lots of red dots all in the same week.
  • If you open multiple windows in the browser and hit ‘confirm, confirm, confirm, confirm’ in those windows you can trick the system and get multiple lightning deals all in the same week.
  • It’s one of the only true ‘scarcity’ options you have on Amazon....

Go here for extended show notes